SciTech Now

The Holy Grail of Online Commerce

Clip: Season 5 Episode 10 | 3m 47s  | Video has closed captioning.

Delighting customers is the holy grail of online commerce. But while it's easier than ever to buy online, the overall customer experience can still be very frustrating. Brian Hecht, our serial entrepreneur, and advisor to many startups and digital media teams joins Hari Sreenivasan to discuss.

Aired: 12/17/18

Rating: NR

Problems Playing Video? | Closed Captioning

SciTech Now is a local public television program presented by WLIW PBS.